Indigenous Tourism Association of Canada (ITAC)

The Northern Tourism Recovery Incubator developed by ITAC was created to support SMEs in Northern communities to strengthen their business, rebuild Indigenous tourism operators and re-train staff members to support visitors and public health expectations as the tourism industry recovers.

The needs of these businesses were assessed through a national accreditation program (Project Rise) which provided individual business assessments and aggregated data for ongoing support. By working with the Indigenous provincial and territorial partners, ITAC supported the effective delivery of regionally specific support to revitalize operators ahead of the 2023 operating season. Regional needs were considered as businesses reported through the accreditation program, recognizing that the gaps in one part of the country may not be the same as another. This coordinated effort aimed to increase tourism revenues and jobs by increasing Indigenous tourism products to meet visitor demands.

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Featured Projects

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Research

Experiential learning in the social sector

This report explores experiential learning, also known as work integrated learning, in the social service sector from the perspective of both employers and students in social sciences, humanities and arts
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Research

Digital skills and the skills gap

For more than 20 years, industry has been decrying the skills gap and the need for digital skills. The problem of the so-called “digital skills…
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Project

Quality of work of Canada’s contingent workforce

This research sheds light on the reasons why people engage in gig work and the policy levers needed to mitigate the risks associated with this new form of employment.
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