Indigenous Tourism Association of Canada (ITAC)

The Northern Tourism Recovery Incubator developed by ITAC was created to support SMEs in Northern communities to strengthen their business, rebuild Indigenous tourism operators and re-train staff members to support visitors and public health expectations as the tourism industry recovers.

The needs of these businesses were assessed through a national accreditation program (Project Rise) which provided individual business assessments and aggregated data for ongoing support. By working with the Indigenous provincial and territorial partners, ITAC supported the effective delivery of regionally specific support to revitalize operators ahead of the 2023 operating season. Regional needs were considered as businesses reported through the accreditation program, recognizing that the gaps in one part of the country may not be the same as another. This coordinated effort aimed to increase tourism revenues and jobs by increasing Indigenous tourism products to meet visitor demands.

Aerial view of the airport. Airplane taxiing to runway.

Featured Projects

Group of modern employees discussing data
Project

Supporting place-based SMEs in the rural Yukon in post-pandemic environment

The initiative focused on enhancing small and midsize enterprises (SMEs) in resource management, renewable energy, tourism and cultural ventures. These businesses, vital for self-determination and economic diversification, were shown to be vulnerable during COVID-19 due to their seasonal nature and lack of long-term planning.
young person talking in front of a group in an office
Research

Planning When You Can’t Predict: Strategic Foresight and the Future of Work

This report introduces strategic foresight, a discipline that helps organizations and individuals think about and plan for the future in a context of radical uncertainty involving disruptive political, economic, social, technological, legal, and environmental changes.
An individual wearing an augmented reality headset to visualize two office towers
Research

Thinking Twice About Technology and the Future of Work

Technology is being used to change power balances in workplaces and to perpetuate long-standing precarious employment relationships, Jim Stanford argues. But the exploitative practices of the gig economy reflect deliberate choices, rather than the inevitable onward march of technology, and creating better jobs also lies within our power.
View more