Indigenous Tourism Association of Canada (ITAC)

The Northern Tourism Recovery Incubator developed by ITAC was created to support SMEs in Northern communities to strengthen their business, rebuild Indigenous tourism operators and re-train staff members to support visitors and public health expectations as the tourism industry recovers.

The needs of these businesses were assessed through a national accreditation program (Project Rise) which provided individual business assessments and aggregated data for ongoing support. By working with the Indigenous provincial and territorial partners, ITAC supported the effective delivery of regionally specific support to revitalize operators ahead of the 2023 operating season. Regional needs were considered as businesses reported through the accreditation program, recognizing that the gaps in one part of the country may not be the same as another. This coordinated effort aimed to increase tourism revenues and jobs by increasing Indigenous tourism products to meet visitor demands.

Aerial view of the airport. Airplane taxiing to runway.

Featured Projects

Research

Artificial Intelligence Talent in Canada

With AI becoming part of more and more business functions, cultivating AI talent is essential for advancing development and adoption of AI technologies in Canada.
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Employment Gaps and Underemployment for Racialized Groups and Immigrants in Canada: Current Findings and Future Directions

“Foreign-sounding names” are 20 to 40 per cent less likely to get a call-back for a job interview, depending on company size.
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Employers’ insights on social and emotional skills

This executive summary introduces insights into recruiting for social and emotional skills based on interviews with human resources professionals as well as analysis of Canadian knowledge-based job postings data.
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