Indigenous Tourism Association of Canada (ITAC)

The Northern Tourism Recovery Incubator developed by ITAC was created to support SMEs in Northern communities to strengthen their business, rebuild Indigenous tourism operators and re-train staff members to support visitors and public health expectations as the tourism industry recovers.

The needs of these businesses were assessed through a national accreditation program (Project Rise) which provided individual business assessments and aggregated data for ongoing support. By working with the Indigenous provincial and territorial partners, ITAC supported the effective delivery of regionally specific support to revitalize operators ahead of the 2023 operating season. Regional needs were considered as businesses reported through the accreditation program, recognizing that the gaps in one part of the country may not be the same as another. This coordinated effort aimed to increase tourism revenues and jobs by increasing Indigenous tourism products to meet visitor demands.

Aerial view of the airport. Airplane taxiing to runway.

Featured Projects

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Research

Digital Occupation Pathways: From Vulnerable Jobs to Rapid-Growth Careers

In this impact paper, we examine the feasibility of transitioning workers from occupations susceptible to automation to rapidly growing jobs in the digital economy. We…
Research

Responsive Career Pathways Project (RCP) Midcareer Transitions

Canada’s rapidly changing labour market is challenging both workers and employers to adapt. Automation, demographic shifts and evolving skill demands mean that many mid-career Canadians will need to retrain or transition into new roles, while small and midsize enterprises (SMEs) struggle to recruit and retain skilled staff.
Research

AI-PowerED: Will AI Change Postsecondary Teaching and Learning?

What are the perceived impacts of generative artificial intelligence (AI) on postsecondary teaching and learning? In this research, we discuss the findings of our interviews with 42 individuals who are leading or supporting AI integration in postsecondary institutions (PSIs).
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