Indigenous Tourism Association of Canada (ITAC)

The Northern Tourism Recovery Incubator developed by ITAC was created to support SMEs in Northern communities to strengthen their business, rebuild Indigenous tourism operators and re-train staff members to support visitors and public health expectations as the tourism industry recovers.

The needs of these businesses were assessed through a national accreditation program (Project Rise) which provided individual business assessments and aggregated data for ongoing support. By working with the Indigenous provincial and territorial partners, ITAC supported the effective delivery of regionally specific support to revitalize operators ahead of the 2023 operating season. Regional needs were considered as businesses reported through the accreditation program, recognizing that the gaps in one part of the country may not be the same as another. This coordinated effort aimed to increase tourism revenues and jobs by increasing Indigenous tourism products to meet visitor demands.

Aerial view of the airport. Airplane taxiing to runway.

Featured Projects

Blue Rock fishing village in Nova Scotia
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AspireAtlantic

The AspireAtlantic program tested out the WorkAdvance model— a proven US workforce development strategy that uses a sector-based approach that combines job training, placement and advancement support for low-income individuals.
People Holding a meeting.
Project

Luminary: Advancing Indigenous innovation for economic transformation, employment and well-being

Indigenous Works, a national Indigenous not-for-profit organization, developed the Luminary Research and Innovation Project to enhance innovation in Indigenous business environments, with the knowledge that more Indigenous-led research is needed to catalyze innovation and community well-being. 
University student friends working together on campus.
Project

FUSION: Future Skills Innovation Network for Universities

The program focused on building metacognition (awareness or understanding of one’s own thinking), communication and problem-solving skills through flexible, experiential and reflective learning delivered in co-op programs across humanities, social sciences and STEM disciplines.
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