The world of work continues to change at speed, and advances in technology will continue to stretch what is possible. In light of these rapid changes, an agile culture remains a critical organizational competency. Yet agility alone doesn’t guarantee success. A continued emphasis on productivity and incremental reactions to the current business environment are two mindsets that keep business treading water rather than swimming in the fast lane. The transformations that will help organizations swiftly and confidently embrace the future involve plotting a path to what customers will value tomorrow. One way companies are forgoing ahead is by creating integrated people strategies that pay attention to today’s needs, while tipping the balance in favour of investing for tomorrow.