Nokia’s bridge program: Outcome and results (B)

Nokia’s leaders reflect on the Bridge program, lessons learned during its implementation, and the business benefits it brought to the company. Nokia’s Bridge program resulted in 60% of employees knowing their next step the day they exited the firm. It also helped employees start 1,000 new companies and replaced jobs in communities where Nokia was a major employer. One-third of all mobile phone sales between 2011–2012 came from new products that were developed at R&D sites and manufactured at factories that were to be closed down or downsized as part of the restructuring.