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Digitally enabled automation and artificial intelligence (AI) are set to become the primary drivers of the next technological revolution. To gauge the potential impact on companies, employees and society, this report focuses on nine European “digital front-runners”—Belgium, Denmark, Estonia, Finland, Ireland, Luxembourg, Netherlands, Norway, and Sweden. We find that automation and AI bring significant benefits, including new jobs and increased productivity. However, employers, employees and policy makers face challenges in managing the shift to a new economy, which requires significant reskilling and a socially responsible transition.